Monday, September 5, 2011

Un clásico: Hello Kitty

Este fin de semana, le festejamos el cumpleaños a mi hija. Cinco años cinco.

Cuando tuvo que elegir las decoraciones de la fiesta, la niña no dudó un segundo: Hello Kitty.

Una amiga comenta: "Yo no puedo creer lo popular que Hello Kitty sigue siendo, 20 años más tarde.... (¿o son 30?)". Y no puedo más que darle la razón.

Calcomanías, lápices, cartucheras, hebillas, billeteras, papel de carta, tarjetas. Para las que cursamos la adolescencia en los '80, Hello Kitty llenó páginas enteras de nuestras agendas.

Hello Kitty, es por supuesto, esa gatita blanca de moño rojo, símbolo emblemático de la firma Sanrio, que fue fundada en Japón hace 50 años y llegó a Occidente en 1976.

La firma tiene muchos más personajes en su línea de diseños de útiles escolares, papelería y accesorios, pero la estrella es sin duda Hello Kitty.

Según cuenta Sanrio, Hello Kitty nació el 1 de noviembre y vive en Londres con sus padres y su hermana melliza. Le gusta viajar, leer y escuchar música y - como Roberto Carlos - también quiere tener muchos amigos.

De mi adolescencia también recuerdo que eran muy populares My Melody y Little Twin Stars, cuyos nombres - me entero ahora- eran Kiki y Lala.

Así que, sí, desde mis años '80 a los 5 añitos de mi Willow, no han cambiado mucho las cosas. Y creo que digo bien.

Mientras otros dibujitos se han aggiornado leve o drásticamente, Hello Kitty parece conservar su línea clásica. Algo que a la hora de elegir, tiene doble ventaja porque nos gusta a las dos.

Una cosa que no ha cambiado tampoco es el gusto de mi niña por los tatuajes. Así que en la bolsita de cumpleaños, agregué algunos para sus amiguitas.

Esta mañana, no me di cuenta y me vine a la oficina con un tatuaje muy visible de Hello Kitty en el brazo izquierdo. Qué bueno que acá hoy es feriado y no hay mucha gente alrededor.

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